2025-09-26

A Day in the Stockholm Archipelago with Your Fishing Guide Tomas Edenfeldt

We meet up with Tomas early one September morning. He picks us up in the boat at the jetty, even though rain was forecast we were in for a good day of fishing.

2025-09-05

7 Best Adventurous Outdoor Activities in Sweden During Autumn

Discover the top adventurous outdoor activities to do in Sweden in autumn—from hiking and foraging to chasing the Northern Lights. Explore the wild beauty of Sweden this fall.

2025-05-13

7 Camping Tips to enhance your Outdoor Adventure

Camping is one of the best ways to reconnect with nature, unwind from the stresses of daily life, and create unforgettable memories. The benefits of camping go beyond just relaxation—it enhances mental well-being, promotes physical activity, and strengthens bonds with family and friends. Whether you're watching a breathtaking sunset, enjoying a peaceful morning coffee by the fire, or embracing the simplicity of outdoor living, camping provides a unique escape from modern distractions.

2025-04-02

7 Essential Hiking Tips - Plus Bonus tip!

Hiking is an amazing way to explore the great outdoors, boost your fitness, and clear your mind. However, a successful hike requires more than just lacing up your boots and hitting the trail. Whether you're a beginner or a seasoned trekker, these seven essential hiking tips and hacks will help enhance your experience. And don’t miss the bonus tip at the end—it's a game-changer that most hikers don’t know about!

2025-03-14

Merino Wool Uncovered: Why Outdoor Enthusiasts Swear by It!

Merino wool has swiftly become one of the most popular materials in functional clothing, especially in base layers, due to its impressive combination of comfort, durability, and performance. Originating from Merino sheep, this natural fibre is renowned for its exceptional qualities, making it a favourite among outdoor enthusiasts, athletes, and everyday consumers alike.

2025-04-23

The Importance of Waterproofing & Breathability in Outdoor Clothing

Outdoor adventures demand gear that can withstand unpredictable conditions, from torrential rain to heavy snowstorms. That's where the dual importance of waterproofing and breathability in outdoor clothing comes into play. These features ensure you stay dry, comfortable, and safe while exploring the great outdoors.

2025-04-23

The Importance of RECCO® Search and Rescue Technology in Our Clothing

When exploring the great outdoors, safety is always a top priority. Whether you’re skiing down snowy slopes, hiking up mountains and through dense forests, or biking across rugged terrains, being prepared for emergencies is essential.

2025-04-23

How much weight should I carry on a hike?

When it comes to hiking, the weight of your backpack is a crucial factor that can make or break your experience. A heavy load can turn even the most scenic trail into a painful ordeal. Whether you’re heading out for a day hike or embarking on a multi-day trek, understanding how much weight your backpack should carry—and how to reduce it—can enhance your comfort and enjoyment on the trail.

2025-10-20

How to improve your garments water repellency

It is important to look after your gear in order to maintain its functionality. These simple methods and products can be used to maintain and improve your garments water repellency and breathability qualities. Check out our tutorial video showing how to apply these methods.

2025-04-23

Our top 3 places for hiking and camping in Sweden

Sweden offers some of the most picturesque and diverse hiking trails in the world. From the rugged coastline of the north to the serene landscapes of the south, hikers are treated to an array of stunning vistas and unique experiences.